You are HigherED! Collaborative Strategies for Entrepreneurs in Teaching and Learning
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My name is Ella Epshteyn, and I am the author of You are HigherED! Collaborative Strategies for Entrepreneurs in Higher Education Teaching and Learning. You are HigherED! is a nonfiction book for higher education professionals, such as faculty, administrators, course designers, IT professionals, librarians, and many others, looking to set themselves up as entrepreneurs, as well as those already taking on projects outside of their day jobs, but unsure about the next steps.
I wrote this book because entrepreneurship can be a confusing, scary, and lonely place. My goal is to start a conversation around collaborative entrepreneurship in teaching and learning and how we can support and promote each other. I hope that in reading this book, you will discover how using the power of professional networks and forming alliances in this space can help create stronger products and services. Ultimately, I want you to see this book as a tool to help you navigate this new-to-you space.
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Managing independent contracting or self-employment can be a daunting task. You are HigherED! Collaborative Strategies for Entrepreneurs in Teaching and Learning helps beginners navigate and start conversations around collaborative entrepreneurship. Readers will learn about developing an “entrepreneurial mindset,” identifying a niche, creating a business canvas, and setting up a marketing funnel. You will also discover the power of professional networks and alliances and see how they help create stronger products and services.
You are HigherED! is designed for higher education professionals, such as faculty, administrators, course designers, IT professionals, librarians, and many others considering entrepreneurship. Author Ella Epshteyn helps guide readers on this path.
Powerful narratives include:
- Factors that motivate higher education professionals to seek alternative career paths
- Examples, profiles, activities, and tips from established entrepreneurs
- Steps to finding support for getting started, collaborative strategies for promotion, and marketing
- Tips for choosing the right tools to support entrepreneurial activities
Working on your own terms does not have to be done in isolation. Let You are HigherED! show you how to package and monetize your skills while connecting, building a network, and facilitating collaborations.
Ella Epshteyn, EdD is an instructional designer, technologist, trainer, project manager, and entrepreneur. In 2019, she founded and became CEO of ATTECS, LLC - a business that provides faculty support, instructional design, and educational technology services to higher education institutions. She lives in Boston with her husband, four children, and two cats.